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It would be helpful if the media and eggheads stopped talking about the national housing market. Just leave it to the REALTORS to talk to customers locally.
Posted by: Matthew Ferrara •
on Sunday, August 29, 2010 at 9:32 pm
Filed under: Blog, Featured, Opinion, Strategic Thinking, rssfeed
Tagged with: Consumers, economics, government, housing crisis, pricing

Matthew's video entry from his blog titled "Removing the Fear of Buying"
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With record low mortgage rates and record high affordability, it’s clearly not the economic fundamentals that are holding back buyers from the marketplace. Now it’s time for creative REALTORS to address the buyers’ sense of fear.
Posted by: Matthew Ferrara •
on Monday, July 19, 2010 at 7:33 am
Filed under: Blog, Featured, Management, Opinion, REALTORS, Sales, Strategic Thinking, Video Blogs, rssfeed
Tagged with: agents, consumer, economics, housing crisis, pricing, sellers, Strategic Thinking

After two years of evidence that mortgage modifications don’t work, either to keep people in their homes or stabilize home prices, here are a few reasons why REALTORS might consider encouraging strategic defaults instead.
Posted by: Matthew Ferrara •
on Tuesday, July 6, 2010 at 9:50 am
Filed under: Blog, Featured, Opinion, rssfeed
Tagged with: consumer, Consumers, economics, government, housing crisis, pricing

Rich Sands discusses the key elements of Absorption rates and proper pricing.
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Explore the modern pricing process and the influences of data on the seller's decision making process.
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Matthew describes the challenges of communicating with GEN Y and how IM and Text communications are imperative for communicating them
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Posted by: Learning Network •
Filed under: MattTV, Videos
Tagged with: advertising, agents, brokers, buyers, Consumers, Gen Y, listings, Marketing, pricing, Sales, sellers

Matthew discusses GEN X's disillusionment with marketing terms and phrases and how they are influenced.
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Posted by: Learning Network •
Filed under: MattTV, Videos
Tagged with: advertising, agents, brokers, buyers, Consumers, Gen X, listings, Marketing, pricing, Sales, sellers

Matthew makes poignant example of who is responsible for setting the right price
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Posted by: Learning Network •
Filed under: MattTV, Videos
Tagged with: advertising, agents, brokers, buyers, Consumers, listings, Marketing, pricing, Sales, sellers

Steve Harney reviews how the supply and demand curve affects pricing in the local markets.
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Steve Harney discusses the four appointments that make agents money and the need to prove yourself as an expert to today's consumers.
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Steve Harvey discusses recent surveys and national media stories supporting the signs of a returning market and the importance for agents to drive their business now.
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Steve Harney discusses the agents' role for helping homeowners understand the average sales prices and trends in their market.
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Steve Harney delivers a humorous story about consumer perspectives on the improving real estate market.
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Steve Harney gives an entertaining example of price adjustments
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