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Video entry from Matthew's blog titled "Why Overprice Property Just a Little? Go for it!"
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So what if the housing market takes another turn for the worse? Markets go up, markets go down. Unless you’re ready to quit selling real estate, what matters isn’t the market but your strategy. Here’s why.
Posted by: Matthew Ferrara •
on Tuesday, August 17, 2010 at 1:02 pm
Filed under: Blog, Featured, rssfeed
Tagged with: brokers, Consumers, economics, housing crisis, leadership, Management, standards of performance, Strategic Thinking

Saying a home is just a “little” overpriced is like saying you’re just a “little” pregnant. Sellers who do it should insist on the full benefit of overpricing. And it’s in their agent’s best interest to help.
Posted by: Matthew Ferrara •
on Friday, July 23, 2010 at 8:49 am
Filed under: Blog, Featured, REALTORS, Video Blogs, rssfeed
Tagged with: agents, brokers, buyers, Consumers, economics, listings, Management, standards of performance

Matthew discussesthe “biggness conundrum” in the industry today
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Catch up on the latest links, research, reports, videos and knowledge nuggets from Matthew Ferrara & Company with our OnScreen Summary.
Posted by: Matthew Ferrara •
on Wednesday, July 21, 2010 at 9:37 am
Filed under: Blog, Featured, Next Generation, Strategic Thinking, rssfeed
Tagged with: Consumers, internet, Management, research, Sales, technology

It seems unexplainable that – on a product capable of doing real-time video conferencing – Apple’s own press conference wasn’t available on their iPhone.

In an information economy, companies that don’t know what’s going on with their products, services and consumers look like a funny film comedy – just before the reel runs out.
Posted by: Matthew Ferrara •
on Friday, July 16, 2010 at 10:23 am
Filed under: Blog, Featured, Management, Opinion, Video Blogs, rssfeed
Tagged with: agents, brokers, consumer, Consumers, Gen X, Gen Y, Management, technology

Conducting office meetings can be an expensive proposition. Follow these “do’s and don’ts” to make your office meetings really count.
Posted by: Matthew Ferrara •
on Monday, July 12, 2010 at 2:48 pm
Filed under: Blog, Featured, Next Generation, Sales, rssfeed
Tagged with: brokers, leadership, Management, Sales, standards of performance

Matthew compares changes needed in the real estate industry to the changes made by Virgin Airlines.
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Matthew poses the question "Do people really "search" for things on the internet any more?"
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Posted by: Learning Network •
Filed under: MattTV, Videos
Tagged with: advertising, agents, brand, brokers, consumer, Gen X, Gen Y, internet, Management, Marketing, realtor.com, Social Networking, technology, youtube

Matthew investigates a strategic change in Starbuck's business model and relates it to the real estate industry.
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Matthew discusses the great debate over whether agents compensation is at the heart of the industry's failings.
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Steve Harvey discusses recent surveys and national media stories supporting the signs of a returning market and the importance for agents to drive their business now.
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Quick tips for brokers and managers to launch their online social networking presence.
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Learn best practices for recruiting agents to your company using target performance and right-fit techniques.
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