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Video entry from Matthew's blog titled "Why Overprice Property Just a Little? Go for it!"
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Video entry from Matthew's blog titled "Home Buyers Need to Get Over It"
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Matthew discusses facts about buyers at the 2009 Coldwell Banker Rally.
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Matthew investigates social media tactics and relates to buyer trends at the 2009 Coldwell Banker Rally.
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Matthew presents ideas related to how buyers and sellers choose agents at the 2010 Coldwell Banker Rally.
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Home buyers need to get over the fact that they might lose some money. So what? They do it all the time.
Posted by: Matthew Ferrara •
on Tuesday, August 3, 2010 at 9:38 am
Filed under: Blog, Featured, Opinion, Strategic Thinking, Video Blogs, rssfeed
Tagged with: agents, buyers, consumer, Consumers, economics, housing crisis, Strategic Thinking

Saying a home is just a “little” overpriced is like saying you’re just a “little” pregnant. Sellers who do it should insist on the full benefit of overpricing. And it’s in their agent’s best interest to help.
Posted by: Matthew Ferrara •
on Friday, July 23, 2010 at 8:49 am
Filed under: Blog, Featured, REALTORS, Video Blogs, rssfeed
Tagged with: agents, brokers, buyers, Consumers, economics, listings, Management, standards of performance

A video blog entry from Matthew's blog titled "If It Didn’t Sell with Tax Credits, Now What?"
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Bold – maybe crazy – ideas for selling inventory left-over (and over-priced) from the tax-credit era. Are real estate agents brave enough to consider them?
Posted by: Matthew Ferrara •
on Wednesday, July 7, 2010 at 11:41 pm
Filed under: Blog, Featured, Video Blogs, rssfeed
Tagged with: agents, buyers, consumer, economics, housing crisis, Strategic Thinking

Matthew discusses why buyers dislike the open house process.
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Posted by: Learning Network •
Filed under: MattTV, Videos
Tagged with: agents, baby boomers, buyers, consumer, Gen X, Gen Y, managers, N.A.R., research, Sales

Every time a newspaper story fails to accommodate this new requirements of the reader, we throw it away and decreasingly wish to purchase it in the future. Matthew explains why!
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A market report from Matthew Ferrara & Company about buyers, compiled from the latest report from the National Association of Realtors (www.realtor.org).
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Matthew describes the challenges of communicating with GEN Y and how IM and Text communications are imperative for communicating them
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Posted by: Learning Network •
Filed under: MattTV, Videos
Tagged with: advertising, agents, brokers, buyers, Consumers, Gen Y, listings, Marketing, pricing, Sales, sellers

Matthew discusses GEN X's disillusionment with marketing terms and phrases and how they are influenced.
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Posted by: Learning Network •
Filed under: MattTV, Videos
Tagged with: advertising, agents, brokers, buyers, Consumers, Gen X, listings, Marketing, pricing, Sales, sellers

Matthew discusses the breakdown of Baby Boomers, GEN X and GEN Y demographics and how they will impact the real estate market during the next decade
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