by Matthew Ferrara | Jul 23, 2010 | Blog, Featured, Real Estate, rssfeed
Saying a home is just a “little” overpriced is like saying you’re just a “little” pregnant. Sellers who do it should insist on the full benefit of overpricing. And it’s in their agent’s best interest to help. Every day,...
by Matthew Ferrara | Jun 9, 2010 | Featured, rssfeed
With only than 51% of REALTORS saying they actively use social networking sites, these seven secrets might help close the gap between the average real estate professional and the average consumer. It’s a question of prospecting. How do real estate agents of...
by Matthew Ferrara | May 14, 2009 | Blog, Featured, Opinion, Real Estate, Research, rssfeed, Sales, Strategic Thinking
Why is it impossible for anyone – REALTORS, banks, media or economists – to accurately describe what is going on in the marketplace? If buyers are going to feel confident about moving back into the market, we should expect all of these groups to be...
by Matthew Ferrara | Sep 9, 2008 | Next Generation, Sales, The Market
For some months, REALTORS have been fretting that buyers are “sitting on the sidelines” waiting for the market to “hit the bottom.” We constantly hear news reports with interviews of “savvy” sellers who are trying to “time the...