Comments on: That’s (Bleeping) Awesome!

By: Sean Carpenter

Sean Carpenter — Mon, 08 Jun 2009 02:11:12 +0000

Matthew – As always, thanks for the insight. As I was reading this, I couldn’t help but think of our receptionists answering the phone as if it was the devil calling, agents on phone duty disturbed that someone would have the nerve to call in on a bank-owned, under $100K property (that we have listed by the way) or an agent who has a generic profile and no details in their listing descriptions except for the dreaded “3BR,2BA with 2car and WBFP.”

Not only does the service need to be “That was Bleeping Awesome” service but it needs to be delivered consistently, time in and time out. I may not think that McDonald’s delivers a gourmet hamburger (I don’t know who does) but I do know what to expect when I go there. Not sure I can say that about the real estate companies in today’s “fast food” world.

By: Mike Minard

Mike Minard — Wed, 03 Jun 2009 17:39:35 +0000

This post is awesome! I had a client forward this article to me a few days ago and I just had the opportunity to read it.

By: David Stevens

David Stevens — Sat, 30 May 2009 17:11:01 +0000

This is dead on. It was sent to me today by one of our top managers.

It’s a real struggle for an industry built on antiquated habits and systems, with leadership teams worn down by the economy and old habits, and with the struggle between the need to invest in training and resources to WOW the customer, while cutting costs at the same time.

Consumer centric strategies in a correcting market requires exceptional focus, discipline, and the ability to distinguish “investment” from “cost control”.

Do you mind if I send this to all in our company?

By: Matthew Ferrara

Matthew Ferrara — Fri, 29 May 2009 15:37:38 +0000

Thanks, Pam! I appreciate the comments and hope your members can use this blog entry to help their agents and companies grow!

- Matthew

By: Pam O'Connor

Pam O'Connor — Fri, 29 May 2009 15:12:37 +0000

I absolutely LOVE this, Matthew! So much noise out there about everything else under the sun in real estate – financing, inventory, foreclosures, how to social network. Yes, it all matters, but this is the CENTRAL issue. Delivering a WOW experience. If we can turn the 8-track real estate transaction experience into an IPOD one, we would all be STARS with the most demanding consumers. Thx forr this insightful analysis…I’ve spread it wherever I can.