
If fixing the housing industry were just a matter of money, we should all be blowing bubbles once again. Billions of dollars and dozens of programs later, will we learn what the market really wants us to do: Nothing.

It would be helpful if the media and eggheads stopped talking about the national housing market. Just leave it to the REALTORS to talk to customers locally.
Posted by: Matthew Ferrara •
on Sunday, August 29, 2010 at 9:32 pm
Filed under: Blog, Featured, Opinion, Strategic Thinking, rssfeed
Tagged with: Consumers, economics, government, housing crisis, pricing

Could it be that the real estate crisis continues because the government thinks a housing crisis is a terrible thing to waste?

Forget about social media: Wireless is the un-sung technology trend that is reshaping the future of real estate. And with only 51% of REALTORS using a smartphone, agents and brokers better get un-wired today.

Fannie and Freddie committed the biggest taxpayer fraud in history. It’s time to put them away for good, and the head of their crime syndicate, HUD.

So what if the housing market takes another turn for the worse? Markets go up, markets go down. Unless you’re ready to quit selling real estate, what matters isn’t the market but your strategy. Here’s why.
Posted by: Matthew Ferrara •
on Tuesday, August 17, 2010 at 1:02 pm
Filed under: Blog, Featured, rssfeed
Tagged with: brokers, Consumers, economics, housing crisis, leadership, Management, standards of performance, Strategic Thinking

Increase your referrals with these six steps – updated for the social media-ready next generation of real estate.
Posted by: Matthew Ferrara •
on Friday, August 13, 2010 at 6:05 am
Filed under: Blog, Featured, REALTORS, Strategic Thinking, rssfeed
Tagged with: consumer, Consumers, Gen X, Gen Y, prospecting, Social Networking

It’s up to local real estate professionals to keep the American Dream alive. It’s a tough job, but they’re the best ones to do it. Here’s why.
Posted by: Matthew Ferrara •
on Tuesday, August 10, 2010 at 3:44 pm
Filed under: Blog, Featured, REALTORS, Strategic Thinking, rssfeed
Tagged with: agents, consumer, economics, Gen X, Gen Y, housing crisis, N.A.R., real estate the next generation, technology

It’s been at least a decade since real estate listings hit the web – plenty of time to try every trick to attract consumers. Unfortunately, some websites are still trying dinosaur ideas, scaring away the next generation real estate consumer.
Posted by: Learning Network •
on Thursday, August 5, 2010 at 11:27 am
Filed under: Blog, Featured, Next Generation, Strategic Thinking, rssfeed
Tagged with: advertising, Consumers, Gen X, Gen Y, internet, listings, MLS, Next Generation, real estate the next generation

Home buyers need to get over the fact that they might lose some money. So what? They do it all the time.
Posted by: Matthew Ferrara •
on Tuesday, August 3, 2010 at 9:38 am
Filed under: Blog, Featured, Opinion, Strategic Thinking, Video Blogs, rssfeed
Tagged with: agents, buyers, consumer, Consumers, economics, housing crisis, Strategic Thinking

Nowadays, you’d think there’s nothing more to do online than social networking. But don’t count out the power and potential of the Old Internet just yet!
Posted by: Matthew Ferrara •
on Thursday, July 29, 2010 at 10:17 am
Filed under: Blog, Featured, Next Generation, Opinion, REALTORS, Strategic Thinking, rssfeed
Tagged with: advertising, internet, listings, Marketing, Next Generation, prospecting, web

Saying a home is just a “little” overpriced is like saying you’re just a “little” pregnant. Sellers who do it should insist on the full benefit of overpricing. And it’s in their agent’s best interest to help.
Posted by: Matthew Ferrara •
on Friday, July 23, 2010 at 8:49 am
Filed under: Blog, Featured, REALTORS, Video Blogs, rssfeed
Tagged with: agents, brokers, buyers, Consumers, economics, listings, Management, standards of performance

Catch up on the latest links, research, reports, videos and knowledge nuggets from Matthew Ferrara & Company with our OnScreen Summary.
Posted by: Matthew Ferrara •
on Wednesday, July 21, 2010 at 9:37 am
Filed under: Blog, Featured, Next Generation, Strategic Thinking, rssfeed
Tagged with: Consumers, internet, Management, research, Sales, technology

If you think communicating with Gen X sellers and Gen Y buyers was tough, get ready for a whole new level of (neo)communication as the “next, next generation” and hope you don’t see CYA L8R, RLTR come across your cell phone.
Posted by: Matthew Ferrara •
on Tuesday, July 20, 2010 at 7:54 am
Filed under: Blog, Featured, Next Generation, REALTORS, Real Estate, rssfeed
Tagged with: consumer, Gen X, Gen Y, Marketing, Next Generation, real estate the next generation, social media, technology

Facts about REALTORS
Watch this video
Posted by: Learning Network •
Filed under: Blog, Featured, MattTV, REALTORS, Research, Videos, rssfeed
Tagged with: agents, Consumers, REALTORS, recruiting, research, Social Networking