Flagship Program: Real Estate, the Next Generation
April 16, 2008
Our flagship keynote program, Real Estate, the Next Generation is designed to strip away all of the old cliches and assumptions about how real estate should be done and prepare brokers for the future. Remember, most brokerage is “broken” today: the proof is in the continuing struggle for profit, the constant scurrying to recruit, the half-baked approaches to training and the futile resistance to technology that pervades most companies today. So Real Estate, the Next Generation was written to expose all of that - and then help the audience leave it all behind.
Real Estate, the Next Generation isn’t about fixing brokerage. It’s about planning to compete in an industry that’s consumer-centric, tech-savvy and quality-focused. It starts by examining the modern buyer and sellers and asking, What do they want and how do they want it? Once brokers identify that the future consumer isn’t anything like the past consumer, they’ll be able to design strategies to be successful in a whole new marketplace.
Welcome to Matthew Ferrara & Company
April 9, 2008



