Michael Saunders & Co Names Ferrara “Social Revolution Man of the Year!”

May 21, 2009

Listen to this radio interview by clicking the play button above.
You can also click the podcast icon to listen in your default mp3 player.

Matthew Ferrara spent the morning with Michael Saunders and Company recently, helping this market-leading firm leverage the latest sales, marketing and technology tools to reach for the future. A prominent member of Leading Real Estate Companies of the World and a four-decade market leader in Florida luxury real estate, Michael Saunders brought more than 400 agents, managers and staff together for a “Re-Invent Yourself” event that featured a special version of our Secrets of Social Networking to launch the day.

Written by Matthew Ferrara · Filed Under Company, Featured, Strategic Thinking, social networking | Leave a Comment

Coldwell Banker Workshop: Secrets of Social Networking

March 18, 2009

April 2 - Camp Verde, AZ
April 15 - Wichita, KS
April 16 - Overland Park, KS

Our workshop will teach you how to maximize the potential of social networks, including:

Identifying the “business case” for social networking as a primary prospecting tool
Examining the research of how modern consumers are using social networking every day
Creating a plan to use the most important social networks as prospecting platforms like Facebook. LinkedIn, MySpace and other key sites
Leverage Hispanic social networking sites - like MySpace en Espanol and MiGente to tap into the growing Hispanic marketplace in real estate
Creating an online presence using key features of social networking - status updates, sharing links, video, testimonials and more
Develop a Daily Action Plan to update and influence your sphere of influence
Managing your social networking presence using mobile wireless tools
Master the the “do’s and don’t’s” of social networking
Expanding your Sphere of Influence with recommendations and connections
Replacing traditional “database, mass emailing, postcard mailings and classified ads” with social networking tools
Developing a short- and long-term sales pipeline with these modern Customer for Life systems

Written by Matthew Ferrara · Filed Under Company | 1 Comment

Flagship Program: Real Estate, the Next Generation

April 16, 2008

Our flagship keynote program, Real Estate, the Next Generation is designed to strip away all of the old cliches and assumptions about how real estate should be done and prepare brokers for the future. Remember, most brokerage is “broken” today: the proof is in the continuing struggle for profit, the constant scurrying to recruit, the half-baked approaches to training and the futile resistance to technology that pervades most companies today. So Real Estate, the Next Generation was written to expose all of that - and then help the audience leave it all behind.

Real Estate, the Next Generation isn’t about fixing brokerage. It’s about planning to compete in an industry that’s consumer-centric, tech-savvy and quality-focused. It starts by examining the modern buyer and sellers and asking, What do they want and how do they want it? Once brokers identify that the future consumer isn’t anything like the past consumer, they’ll be able to design strategies to be successful in a whole new marketplace.

Written by Matthew Ferrara · Filed Under Company, Management, Marketing, Strategic Thinking, Technology | Leave a Comment

Welcome to Matthew Ferrara & Company

April 9, 2008

Are you ready to stop “practicing” real estate and start Mastering it?

If so, you’ve come to the right place! Americas’s leading real estate brokerages and Associations choose us to help them maxmize their strengths and redesign their organizations for Modern Real Estate. When you’re ready to create a strategic, sales, marketing, training and technology revolution at your company, you can count on Matthew Ferrara & Company to help you make your vision a reality.

Written by Matthew Ferrara · Filed Under Company | Leave a Comment

Leads

Strategy

Keynote

UTC

View more videos here...