Matthew Ferrara, Philosopher

Archive for July, 2011

Why are some companies having their best year ever, while others are languishing, or worse, failing? Even in the middle of a Great Recession, you can create your own success story, if you're willing to make the tough calls. Dare you read on?  Read more

Some of us aren't surprised the $8,000 housing tax credits didn't work to increase demand, forestall foreclosures or create sustained prices stability. But the question now is: Does anybody care?  Read more

Is the appearance of Google+ the "next thing" or is it merely an expression of how we need a little less of our current social networks? Here's the case for Facebook Minus.  Read more

Sure today's kids like to text, and they like to tweet, and otherwise non-verbally communicate. But are you really ready for a generation of customers that has little interest in talking to each other, never mind you, on the phone?  Read more

If you haven't started selling with an iPad yet, check out these great ideas for making the most of your mobile technology strategy!  Read more

Managers can play a vital role in developing their sales team's social media presence with these daily steps to maximizing the social conversation.  Read more