Matthew Ferrara, Philosopher
 

Archive for June, 2010

The real estate industry‚Äôs message remains that housing is a good "investment." The question is: to whom?  Read more

Here are seven secrets to making social networking one of your most powerful prospecting tools with today's modern real estate buyers and sellers.  Read more

Successful sales organizations are relentlessly focused on one thing: the consumer. They resist the temptation to worry about competitors, and they target every action and innovation to creating customers who: Refer them to their friends. Come back in the future. The key to doing this well is to adopt a culture and infrastructure that listens and learns from consumers every day. We call this having a “consumer mindset.”